Mimosa Season on the Côte d’azur
Lily Frebourg Lily Frebourg

Mimosa Season on the Côte d’azur

January-February are known as the mimosa season on the French Riviera. Starting in mid-January you can see pops of yellow around Nice and then moving east, around Mandelieu de la Napoule and Tanneron entire rolling hills are being covered with golden trees.

I love yellow! It’s joyful, sunny and positive, and blooming mimosa brings so much brightness and colour to us right in the middle of winter.

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Saint Valentine’s Day floral photoshoot in Biot
Lily Frebourg Lily Frebourg

Saint Valentine’s Day floral photoshoot in Biot

Preparations for the Valentine’s Day in Grönt’s floral studio on the French Riviera have started in early January. This included pre-planning, choosing the concept and the flower variety, and, of course, organising the commercial photoshoot to begin the social media promotions as early as the middle of January.

Together with the plant stylist we picked the locations in the studio’s town of Biot and set out to shoot the different options: close-ups, combinations, with and without the maker (to play with the storytelling in the future social media posts), different light, backdrops and moods. Here is how it turned out.

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